Illegal Roblox Casino Quietly Relaunches Months After Shutdown

More than a year after a Sky News investigation pushed several Roblox-linked gambling sites offline, one of the largest operators has resurfaced in an unusually direct way: by emailing the journalist who helped expose it.

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The message arrived with little subtlety. BloxFlip, an online casino previously accused of enabling underage gambling tied to Roblox, announced it was back under new ownership. The branding was unchanged. So was the business model.

The site had originally disappeared in late 2024, shortly after Sky News reporters contacted both Roblox and the casino with evidence showing children were able to gamble using Roblox-linked currencies and virtual items. At the time, one of BloxFlip’s co-owners told users in the platform’s official chatroom that legal pressure connected to Roblox had forced the shutdown.

Now the operation appears to have returned largely intact.

The email itself suggested the company had retained access to its old customer database. The Sky News reporter who received it had only ever created an account while investigating the original story. Yet BloxFlip’s relaunch campaign still reached that inbox months later.

The mechanics of the site also appear unchanged. Users are encouraged to sign in with Roblox credentials, deposit Robux or Roblox-linked items into casino-style games, and withdraw winnings either back into Roblox ecosystems or as cryptocurrency.

A market that never really disappeared

Large sums continue to circulate through these platforms. Public chatrooms attached to the casinos contain repeated examples of users openly identifying themselves as minors while participating in gambling activity, often without intervention from moderators or staff.

Some operators attempt to shield themselves through geoblocking systems that restrict access from countries where they are not licensed to operate, including the UK. But previous reporting by Sky News found evidence that staff at another Roblox gambling platform, Rollbet, advised users to bypass those restrictions through VPN services.

BloxFlip later informed users in one of its own chat channels that UK access had been disabled for regulatory reasons after contact from the Gambling Commission.

The broader ecosystem surrounding Roblox gambling appears far from diminished despite earlier enforcement efforts.

When Sky News first investigated the issue, Roblox said it was taking extensive action against the casinos while also relying on authorities for additional enforcement support. The company now says gambling activity involving Roblox items or Robux remains strictly prohibited, including off-platform transactions connected to secondary markets.

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Roblox also says it actively disrupts associated accounts and filters references to gambling sites across its platform. The company maintains that the casinos operate independently and without authorization, adding that many identified sites are no longer available in the UK or appear to be shutting down.

Pressure on regulators

The Gambling Commission has also come under renewed scrutiny over whether enough has been done to curb the industry.

Will Prochaska, director of the Coalition to End Gambling Ads, described the continuing presence of Roblox-linked casinos as both surprising and depressing given the scale of public attention the issue received last year. In his view, regulators failed to tackle the networks behind the sites in a coordinated, systemic way.

The commission argues the situation is complicated by operators running unlicensed gambling businesses across multiple jurisdictions. Officials say they are already taking action against websites identified by Sky News and have been in contact with Roblox over child safety concerns tied to the platforms.

Regulators also say they are increasing cooperation with technology companies, financial institutions, enforcement bodies, GamStop and licensed gambling operators in an attempt to limit the spread of illegal gambling networks targeting younger users.

Sites vanish, then return

Rollbet, one of the largest Roblox gambling sites identified during the investigation, later announced it would shut down indefinitely. The company blamed operational pressures, management difficulties and ethical concerns.

Even so, the reappearance of BloxFlip suggests the market remains resilient. Sites disappear, rebrand, relocate and return with remarkable speed. Enforcement arrives slower.

And for now, the basic formula exposed by Sky News last year still appears to be functioning: children with Roblox accounts, virtual currencies that can be converted into crypto, and casinos waiting on the other side.

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Source: news.sky.com