BC.GAME heads to Lisbon with global growth strategy in the spotlight

BC.GAME will return to Lisbon later this month for SBC Summit, where the online entertainment platform plans to highlight its products and discuss its ambitions for further international growth.

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The company will attend the event at Feira Internacional de Lisboa from September 29 to October 1, joining operators, suppliers and other stakeholders from across the global betting and gaming sector.

BC Engine Takes Centre Stage

A key focus for BC.GAME during the summit will be the continued development of BC Engine, the company’s rewards ecosystem built around a crypto staking-inspired approach to distributing rewards.

BC Engine was launched in April 2026 and allows players to earn $BC, BC.GAME’s USD-pegged token, when placing bets through the platform.

Rewards are subsequently distributed based on players’ $BC holdings, providing an ongoing participation mechanism connected to the performance of the broader ecosystem.

Sportsbook Offering on Display

BC.GAME will also use SBC Summit to showcase its sports betting product at Booth D206.

The company will highlight its coverage of major international sporting events alongside esports competitions and regional markets.

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BC.GAME has recently expanded its offering across global sports, esports and regional markets. The integration of BETBY into BC Engine earlier this year has also expanded the platform’s sportsbook ecosystem.

Focus on International Expansion and Partnerships

The Lisbon event will give BC.GAME an opportunity to bring together several areas of its wider growth strategy.

Discussions during the summit are expected to cover product development, international market expansion, sportsbook and casino products, as well as potential commercial partnerships.

Adrian Chen, Senior Legal Counsel at BC.GAME, said:

“SBC Summit is one of the biggest events in the iGaming calendar, providing a great opportunity to meet with partners, exchange ideas and participate in fruitful conversations about where the sector is heading over the next 12 months.

“BC.GAME has continued to evolve significantly, both in terms of our product offering and our ambitions across international markets. Attending SBC Summit gives us a fantastic opportunity to share more about that journey and, importantly, to hear from partners about the opportunities and challenges that they are facing around the world.

“We’re looking forward to meeting industry colleagues in Lisbon and exploring how we can work together as BC.GAME enters its next phase of development.”

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