LeoVegas Rolls Out New Tiger Sportsbook in the UK

LeoVegas has launched its proprietary sportsbook Tiger for UK customers, making it available across BetMGM, LeoVegas and BetUK.

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The product is built on the Tipico US platform acquired in 2024 and follows earlier launches in Denmark, Brazil and Sweden, as the group moves its sports offering onto in-house technology. Tiger comes with a set of betting features the operator says are tailored to its users, including odds boosts, partial cash out and a “flex combi” option for more flexible combination bets.

“This marks one of the most significant moments in our two-year journey to build a world-class, proprietary Sportsbook,” said Adrian Vella, Chief Product and Technology Officer at LeoVegas Group. “Launching in the UK demonstrates our commitment to investing in our own technology giving us the speed to innovate, greater flexibility and a strong foundation for long-term strategic growth.”

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James Derbyshire, Sports Director UK&I at LeoVegas Group, called the UK rollout “another huge milestone for the Group” and highlighted the market’s importance.

“As one of the most competitive igaming markets in the world, I’m excited to see our customers enjoy the product and engage with some fantastic new sports betting features tailored specifically for the UK market.”

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