FIFA’s Prediction Partner ADI Predictstreet Launches Ahead of World Cup 2026
ADI Predictstreet has gone live just three days before the FIFA World Cup begins on June 11. The company, licensed in Gibraltar since April, became the first predictions operator to secure approval in the territory, which has been working to modernize its betting and gaming framework.
The launch quickly drew attention not only for its Gibraltar licence but also for its role as the official predictions partner of the FIFA World Cup 2026.
Dimitrios Psarrakis, chief executive officer of ADI Predictstreet, said, “ADI Predictstreet was created to redefine how fans engage with live events.”
Commenting on the platform’s debut on June 8, Psarrakis added, “As we go live ahead of the FIFA World Cup 2026, we are proud to deliver a secure, regulated, and globally scalable platform that combines technology, prediction markets, and real-time participation at an unprecedented level.
“Billions of fans worldwide will engage with this summer’s historic tournament, alongside millions in person across North America. We look forward to introducing them all to a new and exciting way of engaging with the FIFA World Cup 2026.”
ADI Predictstreet to go live in other jurisdictions
ADI Predictstreet’s rollout has not been without questions. Although the platform appeared to launch in April under a Gibraltar licence, its markets showed no trading activity and later became inaccessible to UK audiences, even as the company was promoted as FIFA’s official predictions partner and announced a tie‑in with DAZN.
When asked about the situation in late May, the firm explained it was still in beta testing with a select group of users, saying: “ADI Predictstreet is currently in beta testing with a select group of users to ensure it meets the high standards expected by both our audiences and partners.
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As we prepare for a broader rollout around the FIFA World Cup 2026, where ADI Predictstreet will serve as the tournament’s official prediction market partner, our focus is on delivering engaging, innovative forecasting experiences to fans.”
The company’s US launch has been supported by Fanatics, which shifted from sports merchandise into betting in 2023 and introduced its own predictions platform in 2025.
Through this partnership, ADI Predictstreet will be available in 23 states via a co‑branded World Cup Hub. In its statement, the firm added: “In certain jurisdictions, we have developed strategic partnerships with appropriately licensed and regulated operators.”
“We have already announced partnerships with DAZN, the world’s leading sports entertainment platform, which will integrate ADI Predictstreet experiences across its global sports entertainment ecosystem, and Fanatics Markets to deliver a co‑branded FIFA World Cup 2026 Hub experience for fans in 23 US states and four territories.”
After going live on June 8, ADI Predictstreet confirmed that further launches will follow in other global markets through a “growing network of compliant strategic partners.” With the World Cup only days away, the company faces a tight window to get its international operations fully underway.
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Source: SBC News
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